Brief: The Sound Select app is all about finding the perfect song for every occasion. Whether that be cleaning the living room or training for a marathon, all you have to do is enter your parameters and let the algorithm work its magic. I wanted this brand to be very playful and animated. Filbert the Flamingo is your guide throughout the app, giving you useful tips and tricks along the way. I wanted a cohesive tropical color pallet to give people the feeling that they're on vacation, care-free and having a good time.